Who is Jakub Sawa?
I've been working in SEO and online development for 25 years. I combine technical SEO, content strategy, and implementations with dev teams. I co-create educational projects (e.g., Online Media Academy) and advise websites that rely on Google News/Discover and organic traffic. I like measurable results and simple solutions instead of complications.
I'm neurodivergent – this works to my advantage: I like precision, checklists, and written agreements. Thanks to this, projects move forward without guesswork.
What I Specifically Help With
- Indexing and crawl budget: log analysis, sitemaps, canonicals, soft 404s, priorities
- SEO migrations: preflight, 301 maps, post-deployment QA, traffic stabilization
- Core Web Vitals (LCP/INP/CLS): technical backlog + collaboration with dev
- News/Discover: topic coverage, structure, E-E-A-T, technical aspects
- Internal linking: hubs/clusters, automations, taxonomy organization
- AI Overviews readiness: answer sections, FAQ, structured data
How I Work: 30 / 60 / 90 Days
30 Days — Diagnosis + Quick Wins
Access (GSC/GA4/logs), technical audit, priorities (Top 10), quick-wins and roadmap.
60 Days — Epic Implementations
Collaboration with dev, quality control, effect monitoring (indexing, CWV).
90 Days — Stabilization and Scaling
Final touches, automations (linking, feeds), documentation and process handover.
Cooperation Principles
- One decision-maker on the client side + dev contact
- Written agendas and summaries after meetings
- Communication channel: email, phone
- SLA response times and implementation deadlines set at the start
- Billing: mini-audits/products upfront; retainers – monthly upfront
My Tool Stack
- Analytics: Google Search Console, GA4, server logs, PageSpeed/CrUX
- Dev/ops: WordPress (Kadence/GeneratePress), Cloudflare, GitHub
- Automations: Python/Colab, n8n/Make, Supabase (R&D projects)
- SEO: Rank Math/Yoast, structured data, FAQ schema
Education and Knowledge Sharing
- Training and workshops (internal for editorial teams and e-commerce)
- Presentations/webinars (technical SEO, indexing, CWV, migrations)
- Newsletter/Podcast/Blog — practical checklists and case studies (links)